Writing a Webinar Script with AI

Structure first, then text

1. 1Define sections: opening, problem, cause, path to a solution, offer, objections, close
2. 2Note a goal and rough duration for each section
3. 3Only then generate text — section by section
4. 4Read each section out loud; cut anything you can't say naturally

Provide context instead of collecting prompts

A good result depends less on how the prompt is phrased and more on the context you've stored: target audience, offer, price range, tone, common objections. In Sellora, this context comes from your business and AI profile as well as webinar-specific instructions, and it feeds into every generation automatically.

Revising with intent

• "Shorter and more concrete" for bloated passages
• "Less sales-y" for the offer section
• "Address objection X" instead of inventing a new paragraph
• "Add an example" — then replace that example with a real one

Quality check before recording

Cut every number you can't back up, every customer example that doesn't exist, and every promise of a specific outcome. What's left is more honest — and usually more persuasive, because it feels verifiable.